by Kaden James You might be wondering to yourself what’s a niche or what’s my niche? Your niche is the area you want to focus on primarily as a coach. If you were an interior designer the niche would be the focal point that inspires all the other design elements. Using this analogy your niche is like a grand fireplace that is the focal point of the room, the objects adorning the mantle are like your coaching packages and the resources and tools you sell. The color palate, fabrics and textures are the way you present yourself online and in graphic design. The furniture and places to sit are how people will interact with you, online, in person, over the phone, etc. Your personality should be present in every bit of the space as you welcome people into your world. Those who resonate with you will want to be frequent guests and clients. To keep the door open, have an online presence that is always welcoming.
